F L O W E R P E O P L E LA
Floral Throne
SHOP @Roselyn.Liang
INTERVIEW
We’d love to hear how you got started.
I was inspired by my mom, a Taiwanese immigrant, who opened her floral shop in San Jose in 2010. She enticed me with free coffee at the flower markets in the early mornings, but when we arrived, I fell in love with the world of beautiful flowers, living greens, and the creative energy. In her shop, I helped create arrangements for clients and for weddings.
Fast forward to 2013, after I graduated from UCLA, I began freelancing for different high end companies in LA. I worked with amazing creatives including Jessica Alba Honest Co, and Raquel Corvino for Louis Vuitton, Elle Women in Fashion, LACMA Art + Film, Gucci x Chateau Marmont, and Kate Holt for Amazon’s MARS event.
Inspired by all of my talented floral friends, I began to experiment with my own creative spirit, constantly reinventing myself. The fun part - being able to create different characters for different events- whimsical & ethereal in a day dream, or wild, free & breaking all the rules. I began creating art installations for exhibitions, art fairs, but
Please tell us about Flower People LA.
From dream weddings to luxury events and art installations... I’m a treasure hunter; I love discovering rare, exotic flora, architectural shapes, and colorful greenery while traveling. I’m inspired by sunset color palettes and shapes of coral reefs, the red sands and tropics of Hawaii
My work is an expression of freedom. When I’m creating an art piece, I’m in this flow, completely present, and the dreamiest creations just come to life. I don’t ever know how it will turn out until I’m satisfied. I’m constantly innovating, pairing the unexpected, pushing boundaries, and pairing vivid colors together. I love for my pieces to serve as reminders of the present moment.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
As a designer, I focused mainly on creating artistic arrangements. But now as the owner, I’m in charge of every fine detail down to the final touches. I’ve gained so much more respect for business owners and I appreciate the challenges that have in turn made me more creatively resourceful. Oftentimes I am working with a budget and have to create something truly stunning yet cost effective. I’ve repurposed pieces and turned them into art. I grow my own select greenery, succulents, and florals instead of driving to the flower market to be more eco conscious… all of this has led me to where I am today - resourceful and creative.